Akosombo Textile Limited (ATL) has formally launched another new cloth in addition to its range of colorful clothes. The new textile called “Treasure” is a design inspired from the kente cloth style of Ghana and adorned with a rich sparkling gold effect. Speaking at the launch in Accra the Sales and Marketing Manager Steve Dutton said Treasure was a symbol of creativity of his outfit and has become a reality after months of intense work from their creative design studio combined with technical experts to bring a quality finished product. “The original idea was to combine two fundamental historical and cultural aspects of Ghanaian experience that is kente and gold”. Mr. Dutton added that Treasure will really represent Ghana’s rich past and golden future. We now offer comprehensive range of pan African prints both wax and fancy to our customers. “The successful introduction of ABC wax to our house of brands has made a significant contribution to the development and growth our business in the last two years”. Outlining some of the challenges of the company, the marketing manager said his outfit has managed to survive the emerging power of the Far East as suppliers of cheap, often inferior textile products that entered the country’s market through informal routes without paying tax. “These textiles are often copies of our original registered designs”. He said the new clothe was now in the market and all should buy to have a great feel of Treasure and its rich experience. ATL is located on the Kwame Nkrumah avenue directly opposite Swanzy shopping arcade in Accra. It was established in 1967.
No comments:
Post a Comment